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engagement

The Bill for Your Twitter Account Will Arrive Shortly… Well, At Least for Some

November 23, 2009

According to announcements made last week by Twitter co-founder Biz Stone, new, paid-for business accounts will soon be an option.

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Monitoring Your Brand on Social Media… What Are They Saying About You?

November 18, 2009

Here’s the big red flag. Only 68 percent of the companies interviewed say they monitor the mention of their name or brand on social media platforms.

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When Press Releases Cross the Line and Become Social Media

November 13, 2009

As long as press or media releases were one to two-page news item updates delivered directly from the source to the media outlet, they were clearly just what they professed to be: an information release to the press.
Then someone who was tired of expending the time and money it took to send a release [...]

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The Compelling Case for Social Media Engagement

November 6, 2009

Looks like the evidence is clear; there is a gaping need for good social media engagement on the part of most lawyers and law firms and a lesson to all of us on one of the significantly important ways that social media fits into the client/business relationship.

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