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Coca-cola

A Coke and a Smile… and a YouTube Video

April 19, 2010

With the upcoming FIFA World Cup football games, event sponsor Coca-Cola is launching its single largest, integrated marketing campaign with an outreach to consumers to upload their own YouTube videos.

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Social Media is Messing with Kevin Costner and Shoeless Joe

January 21, 2010

Coca-Cola says it is all about Facebook and YouTube as the lead online channels for upcoming international activity for its Coke Zero and Fanta brands.

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